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When a large food retailer needs to revise its approach because competition and th......

Reframe the Problem

  • ReimagineX™ Strategic Reframe
  • OmniSight™ Insight Development
  • 3D<sup>2</sup> Thinking™

Increase Speed to Better Solutions

Challenge

Division for major retailer sought to gain a deeper understanding of customer pain points and desired outcomes for dinner-time meals.

Approach

Facilitated workshops and planning sessions that helped team sort out insights gained from field observations, develop concepts, and plan rapid low-res testing of those solutions.

Outcome

Team was quickly able to identify most promising new product offerings, reducing the process from a year or more to a matter of weeks.




Our Company

Lodestone Innovation is a brain trust of experts in innovation, branding, and marketing. With global executive experience leading some of the most recognized companies and brands in the world, we transform organizations into innovative, brand-driven, growth-focused successes. We do it in close partnership and advisory roles as well as by rolling up our sleeves in augmented leadership positions.

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Oleta Lane Salyards
(469) 853-7671
Oleta@lodestoneinnovation.live-website.com

Paul Salyards
(214) 415-4193
Paul@lodestoneinnovation.live-website.com

Mailing Address:
Lodestone Innovation
5322 Miller Ave
Dallas, TX 75206
United States

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