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Recession Research Predicts Winners

by Braintrust2023 | May 1, 2020 | Categories: General,

Research of Past Recessions Shows Who Winners Will Be

Despite first quarter GDP numbers, one thing is certain: ๐—ช๐—ฒ ๐˜„๐—ถ๐—น๐—น ๐—ด๐—ฒ๐˜ ๐˜๐—ต๐—ฟ๐—ผ๐˜‚๐—ด๐—ต ๐˜๐—ต๐—ถ๐˜€ ๐—ฎ๐—ป๐—ฑ ๐—ด๐—ฟ๐—ผ๐˜„ ๐—ฎ๐—ด๐—ฎ๐—ถ๐—ป.
But who will be the winners coming out?

Research of past recessions shows clearly who the winners will be. The HBR article below, โ€œRoaring out of Recessionโ€, analyzed several recessions and concluded the companies that prudently manage costs while still investing in growth initiatives, like marketing, R&D and new assets, have the highest probability of breaking away from their competitors.

Link to their report here:ย

When you are ready to start planning and accelerating your innovation efforts and how you might need to pivot, the Lodestone Innovation team is here to help. Letโ€™s talk.

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