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When an industry innovation leader lags and needs to protect its position
by Mohammed Hasenfatta
When a challenger in a mature category needs to expand beyond its core business
by Mohammed Hasenfatta
When a large CPG corporation needs to be more entrepreneurial...
by Mohammed Hasenfatta
When a large food retailer needs to revise its approach because competition and the market have changed
by Mohammed Hasenfatta
When a large food retailer needs a fresh approach to identifying opportunities and generating ideas
by Mohammed Hasenfatta
When a division of a large retailer lacked compelling value propositions for new Owned Brand line
by Mohammed Hasenfatta
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